PDF WORKFLOW--Still a Juggling Act

There is another issue that could complicate adoption of PDF on the front end. Not all PDF files are equal, so there is the potential for confusion when people talk about PDF-based workflows and production. A variety of organizations, companies and interested parties are participating in the effort to establish the PDF/X standard file format. This effort initially is targeting applications in the advertising/publication market, but the standard is also expected to have value in the broader commercial printing arena.