Peeq Media Expands its POP/Display Capabilities with a Durst 500R Printer

NEW YORK—Jan. 16, 2013—Peeq Media received delivery of a Durst Rho 500R as part of its ongoing efforts to expand its high-resolution point-of-purchase (POP)/display capabilities. The addition of the 500R to Peeq’s already impressive array of digital imaging solutions is expected to make an immediate, positive impact.

According to Mark Facchin, COO of Peeq Media,“The high output speed of the machine, coupled with its sharpness and color fidelity, will provide great value to our customers. We can print at higher speeds, on a wider variety of substrates, without sacrificing the quality that our clients expect from us.”

The Durst Rho 500R combines a 600-dpi resolution and six-color print quality with an exceptionally high output of up to 350m²/hr. The high precision of the carriage system, the linear motor drive technology and the enhanced Quadro Array technology with 2,048 nozzles per color, achieves optimum print quality with high productivity. The software lets the user to set support-specific parameters for all printing jobs and memorize them for duplicates.

Peeq Media CEO Steve Babat believes that, “By continuing to draw from, and react to, the feedback we receive from our clients, we can continue to partner with them in meaningful ways. The acquisition of the Durst 500R is another investment in our company designed to offer more of the products and services that our core clients require, in an effort to help them achieve their marketing goals. We intend to invest further in the coming months to ensure that we are able to provide our clients with the high quality work that we’re known for, while offering them a competitive price point.”

About Peeq
Founded in 1960, Peeq Media has grown to become the leading New York-based provider of digital and production services to help marketers develop their brands, with specialty expertise leveraging IT to reach audiences in a compelling, targeted way. The company offers image management, large-format photographic, large-format specialty inkjet, multimedia engagement zones, billboards, transit ads, vehicle wraps, lithographic printing, and direct-to-press digital printing to prominent agencies, retailers, and corporations.

About Durst
Durst Phototechnik AG is a leading manufacturer of professional digital imaging systems for graphic, prepress, signage, commercial/retail display, packaging, industrial, and photographic applications. Durst Image Technology U.S. is a wholly owned subsidiary of the Durst Phototechnik Group and the exclusive distributor and service provider for all Durst professional digital imaging equipment in the United States and Canada.

Source: Durst.