Digital Finishing : Find Your (In, Off, Near) Line

Sometimes, finishing equipment is just too quick to be integrated in-line with a digital press. That was the case with Mail Print, a 24-year-old Kansas City, MO-based operation that generates—you guessed it—personalized direct mail along with saddlestitched and perfect-bound books. The shop has essentially been doing variable data printing since 1992, when it first started sending out postcards for an area realtor, and President Eric Danner relates the company has become extremely adept at digital work, which touches 95 percent of the items produced by Mail Print.