PI 400 -- Catalog Printing - Roller Coaster Ride

It's an assessment that Zuccarini shares. "If you compare 2001 to 1998 or 1999, you'd find the industry's volumes more comparable. As the economy stabilizes, we fully anticipate that the catalog industry will rebound and that we'll see growth rates similar to those of the '90s."

It's a belief that Arandell's clients hold, as well. "There is still, within a majority of our clients, a sense that business will resume to some degree and that there will be, in some cases, even more opportunity to grow their businesses within the catalog section," notes Treis.