Hurricane Katrina — After the Storm

Here are a few of their priceless tips:

• Have a plan in place. Anticipate in advance. Have complete backup files—especially of the last week of work—so, if necessary, you can have a backup printer who will still be able to produce the work.

• Build alliances with printers outside the area. Do this, so you don’t have to start from scratch. We were quickly placing orders with other (backup) printers because we had an agreement already set up.