Pictorial Offset -- Family Values Never Change

"Keeping focused on driving this business has really been the key to our success. Part of our magic formula for growth has been our partners' (brothers') involvement in all areas, every day. Lester and I also sell. As partners, we measure ourselves against our entire sales force, and what percentage of the sales that we control is a motivating factor for the three of us. As such, it's both a business and a contest."