PI's 40th--We've Come A Long Way, Baby!

To solicit news, Printing Impressions invited "every reader to be an honorary reporter in order that specific problems and solutions, suggestions, ideas, views and news, may be intelligently digested and presented in Printing Impressions for the benefit of everyone in the industry."

In those early days, the stories were big (in size), and advertisements were small (in number). To attract readers and advertisers, Printing Impressions had to publish valuable information about managing a printing business. Still does.