Pitney Bowes Sells Inkjet Envelope Printing System to Wilen Direct

STAMFORD, CT—August 11, 2011—Pitney Bowes announced that Wilen Direct has acquired and deployed the Pitney Bowes Print+ Messenger color inkjet system to create individually customized, four-color envelopes for its clients to use in their marketing and customer communications campaigns.

Using the Print+ Messenger Color Inkjet System, Wilen can print all necessary information, including personalized marketing messages, four-color graphics, company logos, mailing and return addresses, and postal barcodes directly on to many variations of envelopes during high-speed mail finishing, while eliminating the need for envelope conversions or inserting materials. The system is the result of collaboration between Pitney Bowes and inkjet printing technology leader HP and provides high quality, 100 percent variable data printing on envelopes in full color. As a result, Wilen is able to produce more effective direct and transactional mailpieces for its clients, with personalized messaging, as well all relevant postal information on the outside of the envelope that can drive response rates.