Wind Creek Casino Increases Business from Loyalty Program Members - PODi Case Study

Creative
Key elements of the design:

• Personalized URL highlighted on front and back of postcard
• Gender- and age-specific photos
• Messaging that featured the recipient's name

Reasons for Success
With the opt-ins that Wind Creek Casino received as part of this campaign they were able to launch an on-going email and mobile marketing campaign to stay in touch with their valued customers.