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Nearly Half Hits the Mail
The PIA/GATF estimates that roughly 45 percent of the dollar volume of printing ends up in the mail stream. That amounts to about $72 billion in annual printing shipments delivered through the USPS. Ronnie Davis, PIA/GATF chief economist, has factored a scenario where the proposed 5.4 percent postal increase could mean a reduction in mail-related printing shipments of half that amount, 2.7 percent, which would equal a $1.9 billion reduction in printing shipments over a 12-month period.
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