Postpress — The Buck Starts And Stops Here

"In today's business, quick turnaround at a reasonable price is everything," says Haig Atamain, president and CEO of Haig's Quality Printing, in Palm Springs, CA. "That's important to remember, because customers can get a job done in New York City and have it in San Francisco tomorrow."

Quick turnarounds and the concept of the one-stop shop go hand in hand, and commercial printers have been jumping on the bandwagon in an attempt to become all things to all customers, or at least come close to that goal. That means printers not only need to offer basic finishing services, but also some of today's more specialized services: miniature and other specialty folding; mechanical binding, such as spiral wire and plastic coil; foil stamping and embossing; diecutting; and the like.