Powerful Parallel Folded Self-Mailer with Coupon: 60-Second Fold of the Week
There is SO much real estate in this compact, self-mailing solution! You'll be amazed at the reveal on this 10-Page Parallel with tear-off coupon from women's retailer, bebe. When opened, the coupon acts as a handle to easily pull open the brochure to a surprisingly wide 5-panel, 33-inch interior spread.
This brilliantly efficient mail solution was printed and machine finished by John Roberts. It's a must-see for sure.
How was the Powerful Parallel Folded Self-Mailer with Coupon produced?
Folding Style: 10-Page Parallel
Print Production: John Roberts / Minneapolis
Client: bebe
Paper: 80 lb Gloss Coated Cover
Size: Folded: 6" x 8.5"; Flat: 33" x 8.5"
Printing: Printed 4/4 + Flood Aqueous Coating
Finishing: Score, Perf, Machine Fold
Budget Rating: Low
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.
