PREPRESS OPERATIONS -- Grounding Your Clients in Preflight

Kelly is also intrigued by the Version Que collaboration technology Adobe introduced in Creative Suite. He sees the potential to work with clients and their files remotely and much earlier in the process to identify and correct any issues that might create problems in production.

There's a certain irony in the industry having to throw more and more technology at a problem that essentially stems from human error. In this situation, perhaps Freud would be a better source for inspiration than Einstein.