PREPRESS OPERATIONS -- Grounding Your Clients in Preflight

The printing organization, headquartered in Waseca, MN, primarily produces weekly publications. That means each edition must be completed on a tighter schedule than in a monthly environment, Borhauer points out.

Prep Work Is Vital

Client turnaround time demands don't allow for much of a fudge factor to deal with problems, should they arise. "Therefore, we do a great deal of work up front toward educating our customers on good file preparation," Borhauer reports. And yet, "only about 60 to 70 percent of customers routinely send in good files," he adds.