Presstek’s Strong Performance at Drupa 2008 Validates Strategic Initiatives
Presstek representatives discussed the company’s strategy with many visitors during what was a very busy drupa for the company. The positioning of the DI press as the ideal bridge solution for filling the production gap left between toner-based digital and conventional offset printing solutions; the importance of offering chemistry-free platemaking solutions; and the need for efficient, effective workflow resonated with both the company’s traditional small printing business base, as well as with many larger businesses who visited Presstek at the show. In addition, the added flexibility and revenue opportunities offered by the UV printing option for the DI press was a huge hit with attendees. This worldwide audience gathered around the press in large numbers to view it in action throughout the show.
- Companies:
- Presstek Inc.