PRIMIR Non-Print Revenue Study Findings Released; Helps Identify New Paths to Profitability
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The study examined 26 non-print (or ancillary) services. The leading non-print services offered by respondents in the 18 market segments (commercial printers, in-plants, service bureaus, etc.) include: mailing services, fulfillment and warehousing, design services, data management services, and marketing services. These and the other non-print services accounted for more than 13 percent of the total industry revenue in 2011 (see Figure 2).
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