PRIMIR Releases Study on Non-Print Revenue in the Printing Industry
Findings are broken out by employee size, process and end-use/segment specialization. In addition, the research outlines the impact of non-print services on the printer’s business including revenues, profitability, estimating, costing, staffing, workflow, equipment purchases and more. The report also makes recommendations to printers about tracking revenue sources through various systems as well as discusses opportunities and impacts for graphic arts equipment and consumables suppliers.
“It’s obvious that print is contracting and the communications industry is changing quickly, both with competing technology platforms and evolving print platforms,” said Andrew Gordon, executive committee member, PRIMIR, Study co-chair and director, enterprise product marketing, Mimeo. “Now is the time for print service providers to expand their portfolios of non-print services, meet the needs of the transforming communications industry and reap new revenues and higher profit margins.”