Digital ‘Tipping Points’ for Print Applications?

According to Marco Boer, vice president, IT Strategies, and principal researcher on this study, “A more important finding is that the analog production page volume is shrinking independent of digital production print volume growth. In fact, while digital production printing in North America is forecast for a compound annual growth rate (CAGR) of 11.5% thru 2014, it is from a very small overall volume base (22 billion in 2009 to 33 billion pages in 2014). Despite the relatively small volume, the value of those North American pages, including valueadded services is much higher than analog. Analog printing will see a negative CAGR (-5%) for the same period. Digital production printing would have to grow about 200% per year to even approach an overall market tipping point.” (Figure 1)