Digital ‘Tipping Points’ for Print Applications?

As production run length per job continues to decrease, digital production print eligible share of jobs will grow proportionally. Figure 3 identifies the CAGR for the applications specifically covered in the study. Established applications for digital printing have lower projected growth rates, while those that are not established may have significant potential and high growth rates. Still, these growth applications currently represent relatively limited volumes. The report also identifies conditions under which digital printing adoption could accelerate even in the high analog volume segments such as magazines and catalogs. Despite that, the threat to analog is not digital printing.