PRIMIR Study Unveiled about Financial, Transactional and Transpromo Printing
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What do the Consumers Say?
The study confirmed without a doubt: people like paper. Paper provides proof that a transaction took place; it satisfies the need to keep a record over time that can be easily retrieved if necessary. It is tangible and trusted--the opposite of the Internet, which is intangible and not completely trusted.
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- Jackie Bland
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