What Print Buyers Want -- Solutions, Not Sales Pitch

What are some things that turn you off about a print provider?

Not being up front about all the costs associated with a particular job. One large catalog printer we worked with would provide a quote for a job, but when the invoice arrived it was significantly higher.

Their response was to refer us to the “binder” that accompanied the contract. This was a complicated document containing technical info that we weren’t even aware applied to our job. That was a lesson learned: Read all materials and ask pointed questions. In the end, we negotiated a reduced payment.