What Print Buyers Want -- Honesty and Expertise

What are causes of “disconnect” between buyer and provider?

1. Assumptions: Guessing what I want without asking. 2. Promising that they can do something when they can’t. 3. The way they handle problems or mistakes that arise.

I want a printer that is going to be harder on itself than I’m going to be. While I have high expectations, I am also reasonable and fair. I’d rather you tell me you could have done better than for me to have to point that out to you. PI