Print in the Mix Website Redesigned for Improved Research Use
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Print in the Mix has effectively integrated with social media sites, which are now the top referring sites, and these have the potential to reach many thousands of people to educate them about the value of print—20,000+ can be reached via Twitter tweets/retweets in one week.
Organizations and individuals report on the positive benefits of using the data found on PIM. Companies have been using the PIM research to position their companies and staff in the role of an “expert” in the eyes of their customers. They have educated their sales and marketing staff, informed their customers, and incorporated the research into their collateral pieces.
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- Companies:
- The Print Council
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