Exhibitor Tips for Success —Morgan

They knew whom to send. It is always shocking to see an exhibitor—who has paid for the opportunity to initiate contact with attendees—remain seated in their chair during the event. Our survey respondents communicated that they were amazed to see some exhibitors with their backs turned, talking on cell phones and working on their computers. It is important that exhibitors stand up, greet people and welcome them into their booth. A simple “Hi. Where are you from?” is often all it takes to get the conversation started.