Exhibitor Tips for Success —Morgan

They researched the location. Successful exhibitors ensured the exhibit hall would foster a welcoming environment. The arrangement of the exhibit hall can have a significant impact on the success of the event. It is crucial that the exhibit hall be set up in a way that people don’t feel claustrophobic or cornered, while ensuring the highest level of traffic. Conference organizers should also provide an incentive for attendees to visit all of the booths.