Printable Announces Acquisition of Directype

Printable has launched FusionPro Expression to replace the DirecType brand. The FusionPro Expression product suite includes both desktop and server versions that can work independently or in conjunction with other Printable products. The most significant development will come in late June when FusionPro Expression will work directly with the popular FusionPro Desktop to output full VDP campaigns with unlimited image personalization. At $799 and no charge per image, FusionPro Expression will be the most affordable image personalization product in the marketplace. Competing products are an order of magnitude more expensive and include significant ongoing usage fees with a cap on the number of images produced or charge per image created.