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Fala Direct Marketing of Melville, NY, recently promoted Stephen Paladino to the position of president. Paladino, a certified public accountant, joined the company in 1996 as the CFO and was also named COO in 2002. Terrence Dawson was promoted to COO. Dawson was formerly vice president and general manager of Fala's sorting and international mailing operations. Mitch Hisiger was promoted to executive vice president of sales and marketing. He previously was senior vice president, sales.
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