QuantumDigital to Conduct National Summit for Marketing/Ad Execs

Jeff Swystun, DDB Worldwide’s chief communications officer, will deliver a keynote address on current consumer trends that are expected to shape the future of advertising and marketing. He will highlight six key influences marketers need to understand and master over the next 10 years.

On Wednesday, Steve McKee, president of McKee Wallwork Cleveland, will lead off with a presentation on what agencies need to do when business growth stalls. He’ll present the seven characteristics that commonly correlate with stalled growth and provide ways to reignite business.