Interactive Content Apps for Tablets, Smart Phones Create Revenue Opportunities
Content apps appeal to more than just magazine publishers. Businesses are beginning to experiment with digital brochures and catalogs designed for tablet devices. Rather than hire dedicated programmers, these businesses are looking to common desktop publishing environments—enhanced to produce tablet content.
- Companies:
- Adobe Systems
- Cenveo Inc.
- Quark Inc.
John Parsons (john@intuideas.com), former Editorial Director of The Seybold Report, is an independent writer, ghostwriter, and editor. He is the co-author of the interactive printed textbook, Introduction to Graphic Communication, on the art, science and business of print, which has been adopted by Ryerson, Arizona State, the University of Houston, and many other schools and vocational training centers. Custom editions of the book are under consideration by major printing companies and franchises for internal training purposes.
