Printers Share Crossover Points for Running Shorter-Run Static Print Jobs Offset vs. Digital

Ultra-Short-Run Book Production

Seaway Printing, the pride of Green Bay, WI, has returned to embrace the roots of its 1884 establishment as a book manufacturer. According to Kevin Heslin, company president, about 75 percent of all its jobs are bound in some manner, either via perfect binding, saddlestitching or coil binding. A majority of its work is short- to ultra-short runs, with a sweet spot of 50 to 1,500 copies.