Printers Share Crossover Points for Running Shorter-Run Static Print Jobs Offset vs. Digital

But Still Some Finnicky Clients

Quality concerns surrounding digital printing is not the factor it once was for Jam's customers, but there are exceptions. A designer client insists on having her 16-page newsletter—which is ideal for digital printing—produced offset in order to have the PMS colors match exactly. Digital presses tend to apply something of a varnish look to the pages, and this client insists on a "softer" appearance.