Farquharson/Tedesco on Business Development: Information Differentiates II
Association membership and ACTIVE participation.
There are other ways to tell your stories. Join the associations where the people you want to do business with hang out.
Attend the meetings. Hint, they're usually a lot of fun; be a featured speaker at a meeting or two; do the scut work: join the membership committee; or, more realistically, be the membership committee. Think about this. No one else wants to call up designers and say, "Hey, how about joining AIGA Youville?" But you do! The benefits of doing this a few hours every week should be o-b-v-i-o-u-s!
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
