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Initially, Mercury Print Productions is using the press to focus on higher education because of the market’s lower ink coverage requirements, “but, as inkjet develops, we believe that inkjet will be going into the [more graphics-heavy] K-12 marketplace, as well,” Place says.
Mercury chose Kodak’s solution equally for its imaging technology and its proximity. In particular, its team liked the Stream continuous inkjet technology over the spray technology used by other systems. “The result is more of a natural image—closer to the look of an offset press,” he contends. “Kodak is also right here in town, which really helps when new technology is being rolled out.”
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Heidi Tolliver-Walker
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