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Mark Smith
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While the efforts of the ASA predated the sustainability movement, soy inks have become equated with the greening of print. Daugherty says this development has been frustrating for NAPIM because it is too narrow a view. Soy is one option, but it has some limitations.
“Our perspective on sustainability is that it’s much broader than just the use of bio-derived renewable materials,” Fuchs adds. “It has to do with health and safety in the workplace, reduction of air emissions, cutting the use of toxic materials—a whole host of other issues that the ink industry has been addressing for years.
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