Book Printing Outlook -- Consumer Confidence Key

As for Clarke, he envisions an aggressive and successful Quebecor World from the start of 2009. “The application of our hybrid press technology fully matured in early 2008, and we’ve seen huge benefits and flexibilities,” he says. “It supports our product life cycle focus: speed to market. It’s supporting very aggressive supply chain targets from our major publishers in pretty much all of the markets that we serve.