BINDERY matters

“Our Direction open house is only held every two years,” notes Chris Raney, vice president, Folding Carton. “So, we’re quite pleased to have so many running machines on the floor and so much that’s brand new to the marketplace.”

Displaying its commitment to sustainability, Bobst also sponsored a contest for graphic design students at nearby Rutgers University. More than 50,000 themed pocket folders featuring the winning student’s design were then diecut, folded and glued during the open house demonstrations, and then donated to Rutgers for free distribution to its students.