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Gaining Losing? / Ground Ground
Direct Mail / FSIs
Internet / In-ads
Newspaper / In-packs
On Pack / Shelf Box
Shelf Pad / Handout
Military
According to Inmar, marketers continue to believe in the power of coupons and made 5 percent more coupons available to consumers last year. At 317 billion coupons, distribution is both up from the previous year and back up to levels from a decade ago.
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