DIGITAL digest

‘Best Digital Launch Ever’

In his keynote, Michael Hoffmann, senior vice president and general manager, GSB, pointed out that the business unit now offers printing solutions from “postage stamps to building wraps.” He also reported $230 million in sales and 6,046 qualified leads from Drupa 2008. As a result, the company has had one of its more successful digital press launches ever with the HP Indigo 7000, installing more than 100 units worldwide since the show.