Presidential Hopefuls Don’t ‘Walk Their Talk’ —Michelson

According to organizers of SustainCommWorld-The Green Media Show (premiering October 1-2 in Boston), “Given the importance of climate change and the need to reduce greenhouse gas emissions stated by both presidential candidates, quantifying and reducing the carbon footprints of their advertising would be one of the ways they could ‘walk the talk’ prior to the election, setting an example for the RNC, DNC, political action committees, and the hundreds of state and local offices marketing their candidates for the 2008 election.” As such, the show sponsors even invited key advertising managers from both parties to attend their event in order to learn how to make their presidential campaigns carbon neutral and, hence, practice what they preach.