Presidential Hopefuls Don’t ‘Walk Their Talk’ —Michelson

While it still separates how one printer may be perceived from another in the mind of a buyer, that window of opportunity will close quickly as more printing establishments jump on the green bandwagon. Don’t expect the payback from reducing your carbon footprint to generate more greenbacks, though. Do it because it’s the right thing to do, because it will rally your employee base around a positive initiative and, as a politician would point out, because it will help save our planet for future generations to come.