Printing Not Among the Industries Worst Affected by the Recession

Of course, results vary dramatically from company to company. According to NAPL’s economists, recessions redistribute market share and coming out on the right side of redistribution requires becoming more productive, more competitive, and more valuable to clients. It also requires finding opportunities in the structural changes that continue to redefine the commercial printing industry. Finding opportunity in change—both structural change and cyclical change—is a defining characteristic of NAPL Leaders, companies that have grown nearly nine times faster than the industry over the last nine years.