drupa 2012: Revving Up for the Big Show

The vibe of drupa starts long before the gates open at Messe Düsseldorf. During the winter of a drupa year vendors, PR companies and drupa organizers host events to announce or drop large hints about the products and technologies that will be rolled out in May. Duomedia, the Belgian PR group, hosted its pre-drupa event March 6-7 in sunny Lisbon, Portugal, featuring announcements—and one compelling teaser—from Chili Publish, Enfocus, Esko, Kodak, Xeikon and X-Rite/Pantone.