Farquharson/Tedesco on Business Development: Make 'Wicked Easy' Sales Calls

Wouldn't it be great if the customer would send you such examples of their printed matter? Wouldn't it be amazing if you could simply go to their Website and request information? Perhaps they could include a link and call it "Contact Us." By hitting the link and filling in the required information, you would soon receive a do-it-yourself sales call in the mail.