Farquharson/Tedesco on Business Development: Make 'Wicked Easy' Sales Calls

Almost daily, new packets of collegiate propaganda and self-promotion arrived. As you are a part of the process (made possible only because of your ability to write large checks), you become quite familiar with the way things work and have been paying particular attention to the relationship between the, "Click here for more information" button and the amount of time/quality of what arrives as a result.