Farquharson/Tedesco on Business Development: Sales: Harder Now or Before?
Sales Challenge #5: Building a Book of Business From Scratch
THEN—Starting out in sales way back when (as both of your humble authors did) required diligence, chutzpah, a pretty face and a nice wardrobe (as both of your humble authors have), and a valuable message.
NOW—Starting out in sales now requires a similar checklist, but because the doors are locked and the receptionists are long gone, personal hygiene and a keen eye for fashion are not as important.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
