The Similarities of Sales, Sports –Farquharson/Tedesco
Are there parallels to this in the sales world? Sure! Say you start taking an awesome customer for granted. Maybe you neglect to make sure his account is covered while you’re on vacation. Perhaps you forget to return a call.
Little things like these can lead to this awesome print buyer accepting a call from another salesperson, creating a crack in your business relationship. Suddenly, that amazing repeat job got bid out and you’re backpedaling, trying to find a ball you’ve caught a thousand times before that’s now lost in the sun.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
