PrintingForLess.com Acquires Digital Printing Assets from Southwest Color

“Everybody in this venture is going to benefit immensely,” said Southwest Color owner Chad Smith. “Both companies have something different to offer and I look forward to working with PFL to expand our product offerings to both of our customer bases.”

“Southwest Color has digital and variable-data printing capabilities that support both companies,” he continued. “We call on a different group of customers [than PFL], so there’s not much overlap. We will be able to sell what PFL does, which is primarily short- to medium-run offset work, and have the firepower of PFL’s industry leading e-commerce platform, which is extremely important.”