City Colors — Direct Imaging Devotees

For brochures, orders are placed for more than 10,000, but the typical order is from 1,000 to 5,000.

With the remaining Heidelberg QM DI, City Colors prints brochures, flyers, etc., at 150 lpi and 1,270 dpi. Postpress equipment includes guillotine cutters, folders and “at least” 10 Rollem slitters.

Ironically, the company used to purchase Chinese papers, but switched to American and English stocks some time ago, buying 10 to 15 skids per week. “The price is not as low as the Chinese was,” Infante notes, “but with the recent tariff increase on Chinese papers, that may no longer be true. For our competitors and other small printers, a 6 to 10 percent increase is significant.”