Protecting Those Who Promote You —Cagle

• In 2008, I resolve to become less tolerant. Sorry, I know it sounds impertinent, but sometimes we are assigned to press conferences that have little or no point for existing. The whole point of a “news conference” is to pass along news, no matter how trite/insignificant. Starting this year, when it becomes apparent that a press conference is lacking in substance, I will stand up in the middle of Company A’s mission statement recitation and begin singing Neil Diamond songs with great gusto. Maybe I can get industry consultants Bill Lamparter and Dennis Mason to provide background vocals.