Provost Academy Personalized Enrollment Campaign - PODi Case Study

Beneath the choices were standard pre-populated contact fields about the individual visiting the Personalized URL. The form was used to verify that the information for the student was correct, and gave the student the opportunity to change it, if necessary.

When parents entered the Personalized URL, they saw almost identical information, however, they were addressed as parents of the student and asked to take action on behalf of their child. The parents were given a different set of choices to determine their level of interest in Provost Academy. Parents were also given the opportunity to submit a question or concern that was not addressed in their choices.